Tapes show marketing does not play the role of reason as scheduled

Tapes show marketing is no reason to play its due role focused on the following aspects:
First, the lack of scientific and effective marketing planning. Face numerous exhibitions , did not choose for which timely and appropriate marketing plans and business exhibition matches , blind exhibitors.
Secondly, the lack of strategic planning, event marketing will work only as a transactional work seriously. For exhibitors and exhibitors. What is the ultimate purpose of the exhibition is ? Who will disseminate information on what tape the show ? How to attract the target audience ? How to win the opponent's spread ? Were never in-depth consideration.Masking tape

Third, tape the show in organizing and planning process, the internal decision-making between management and executive level , between enterprises and the lack of good communication outsourcing units , resulting in their planning for the organization of the exhibition , there is a deviation in understanding the purpose . For example, the way businesses promote products, brands, culture and style of stand construction , event organization out of touch .Wholesale masking tape

Finally , in the formulation of the budget , while overestimating the returns show the effect of the tape . Tapes show cause disharmony proportion of inputs and outputs . Recently, there has been a national tendency to tape the show - booth construction , event organization blindly seek large , seeking luxury while ignoring the performance results show the activity itself .
Finally , tape the show should be strict organizational processes and division of responsibilities and have someone in charge of the project , emphasizing the coordination of internal coordination operations , business and outsourcing units.Washi tape