2014年4月1日星期二

Future developments in the field and coatings market trends

Domestic paint market developments in the past two years , " stall ", which is obvious - paint industry downstream production and sales of uncertainty , coatings raw material costs rose sharply, irrational industrial structure evident ... these make Chinese paint market many difficulties in growing more clouded .
However, it should be noted that China coatings industry has gradually improved some major upgrade projects, particularly in industrialized countries , urbanization , and emerging areas such as coatings given promotion policies , but the Chinese economy pushed to paint a new stage.Wholesale masking tape


Chinese paint market saturation level in the local area has great , but the vertical segmentation perspective, there is still a vast market segment has not been reclaimed . The data show that in our country , such as water-based coatings, powder coatings , coatings and functional coatings of art are all still in the early stages of development , the paint market segmentation and deserves to be the next groundbreaking vision paint manufacturers market a target market.

Also the inevitable trend of market segments coatings industry. Currently, there are many paint manufacturers invested heavily in research and development commenced production, and achieved good results. This is also the manufacturer of the paint recycling resource integration , limited resources often determines the pace of action paint manufacturers . In the competition is so brutal coatings market , if we can meet a part of the consumer groups and the formation of lasting competitiveness and market share is extremely difficult for .Masking tape


Reclaimed paint paint manufacturers market segments , from marketing sense, that is, do not do " extensive marketing" , loss of market focused, global coatings network that services can not be satisfied to allow consumer groups , but can not compete on price formation advantage. The focus on the integration of paint manufacturers own resources , to play the advantages of geography, products, features , prices and other aspects of targeted paint production and services, you can promote paint manufacturers to further enhance their core competitiveness.Washi tape


In addition, new urbanization process in China intensified , but also to the paint manufacturer's operational decisions and R & D opportunities. Undoubtedly, the new urbanization of paint to open up a new market space . In recent years , expanding domestic demand has become a major strategic goal of China's economic transition, while the new urbanization is to promote the integration of urban and rural economic development bridgehead. To this end , the state invested in the construction, energy , transportation and other industries can be described as full strength , as in 2013 the State Council promulgated the " Urbanization Development Plan 2012-2020 ," the relevant policies, but also indicates that the future of the coatings market trends and new developments in the field .Sellotape

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